Marketing Tool Box
"How-to” Exhibiting Article Series &Tools:
Quick-read, informative and loaded with useful information and practical knowledge. Each article addresses a topic important to your success as an exhibitor today. Be sure to forward to your entire exhibiting team.
- The Most Overlooked Key to Exhibiting Success
- NEW: Exhibiting Dollars & Sense
- Planning to Win: Exhibiting by Objectives
- NEW: Exhibiting is a Contact Sport: The Power of Presentations & Demonstrations
- High-Impact Pre-show Marketing
- NEW: The Art of Smart Giveaways
- Staffing for Success
- NEW: How to Conduct an Effective Pre-show Staff Prep Meeting
- Closed-Loop Lead Management
- Measurement Made Easy
- NEW: Exhibiting Cost Control & ROI Calculator Downloadable Tool
SHRM publishes the printed Exhibitor & Sponsor Resource Guide for exhibitors at no additional charge. Each exhibitor will receive one free listing in the guide, which is distributed to attendees at the show. Upgrade to an enhanced listing to have your description included in the online floor plan and conference app in addition to the printed guide.
Instructions and passwords will be emailed to the key contact for each company.
Any changes or submissions received after the deadline may not be reflected in the printed version.
Update Your Company Listing - COMING SOON!
From the service kit you will be able to access the following information:
• Furniture/Display Rental
• Carpet/flooring (required)
• Lead Retrieval
• Housing & Registration
• Advertising Information
• Sponsorship & Promotional Opportunities
• Mail List Rental Order Form
• Show Rules and Regulations